(Currently only at Sephora & It Cosmetics website.) This foundation has more of a whipped texture and feels lighter on the face than the original CC+ while still offering medium to full coverage. It also offers SPF 40+, and anti-aging benefits with a natural matte finish. Lastly, I have their newest release, the Your Skin But Better CC+ Matte Foundation! This oil-free formula is infused with charcoal to detoxify, colloidal clay to absorb oil and tea tree extract to combat blemishes. Good for: normal to dry skin with a moderate amount of blemishes. For that reason, I like to use this in the winter when my skin is drier and I’m not sweating. I think that while the coverage is full, it feels a bit heavy on the skin. Also, it is Infused with hydrolyzed collagen, peptides, niacin, hyaluronic acid, antioxidants and vitamins. It diffuses the appearance of skin imperfections for flawless-looking coverage that won’t crease or crack. This is It’s #1 selling, award-winning “miracle”. Now it’s time for the OG, Your Skin But Better CC+ Foundation. Good for: all skin types, especially dry or aging. I think this is my favorite because it feels lighter on the skin than most other full coverage foundations, and it gives my skin a healthy glow (without shimmer.) I prefer to apply this one with a beauty sponge. It is a solid serum foundation that provides all the skincare benefits of the Confidence in a Cream, plus full coverage and SPF 50+. The Confidence in a Compact Foundation is probably my favorite of all the It foundations. Good for: normal to dry skin with few to moderate blemishes. This feels lighter on the skin than the original CC+, but slightly heavier than Bye Bye Lines. This non-traditional foundation is created with 3D Skin Flex™ Technology, which provides smooth, flexible pure color pigments that float over lines and wrinkles and feel like nothing on your skin. Next up, the Bye Bye Foundation, is touted as a “full-coverage moisturizer”. This foundation does have some shimmer to it, but it’s not overly noticeable. The Your Skin But Better CC+ Illumination Foundation is everything you love about the original, plus Drops of Light Technology™! This medium to full coverage foundation offers the benefits of a pore minimizing primer, brightening color corrector, anti-aging serum and SPF 50+. Good for: all skin types, especially aging or dry with little to no blemishes. This foundation offers light to medium coverage and is great for a no-makeup, makeup look. Some of the skin-loving ingredients are: caviar extract, hydrolyzed collagen, hyaluronic acid, argan oil and babassu oil, and CoQ10. The Bye Bye Lines Foundation is a hydrating, anti-aging serum that is infused with color pigments. Good for: Oily skin with few to moderate blemishes. I like this for hot summer days when a liquid seems to melt off my face! $35 Available in 5 shades. This Illumination formula is infused with Drops of Light Technology™ for a lit from within glow. I feel that it is more of a light to medium coverage. This is described as a hydrating full coverage powder foundation. All of the foundations I am reviewing today are the shade Light.įirst up is the Celebration Foundation Illumination. However, they just expanded their Bye Bye Under Eye Concealer to include 48 shades, so I’m hoping some of their foundations will be next! A lot of their foundations are available at Ulta, so you can go in-store to find your best shade match. As far as shade range goes, they are somewhat limited. Of the 12, there are 6 liquid formulas and 6 powders. It Cosmetics currently has 12 foundations to choose from, and I have 7 of them to talk about today. I first fell in love with their original CC+ Foundation, but I have come to enjoy SO many of their products since then! With their release of many new foundations over the last few years, I thought I would do a round-up/guide of some of my favorites. If you don’t already know, It Cosmetics is one of my favorite makeup brands.
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